Monday, January 5, 2009

Your Google Audience - Who's Eyeballing You?

Online business builders know Google pays special attention to the self-brander. That's why so many covet top search engine positions there. But how much more valuable would that placement be if you knew exactly who your Google audience is while they're checking you out?

Successful network marketers become that way by eliminating anonymity. They use techniques & tools designed to help them build strong personal relationships with prospects quickly & efficiently. They know this builds trust, which is critical to creating a long-lasting, profitable business.

One tool many of these successful people use is the Mentoring For Free system to learn how to build these crucial know, like, & trust relationships. Another relationship building tool is Wiki World Book alerts.

So where does spotting your Google viewers come into play when fostering new business relationships?

Meeting people via chat rooms, social networking sights, & the like can only tell you what the other person wants you to know. A search engine on the other hand will often fill in the blanks left out in such communications.

If you're serious about building a strong MLM team & business, then knowing who is searching your information can help you decide if you want to work with them or not.

The Wiki World Book alert tool can give you much of the same information you'd get from a belly-to-belly meeting. Maybe even more.

Let's assume you've already read the section in "Success In 10 Steps" on personality types. Now you see someone has entered your name into the Google search engine. Then you receive a Wiki World Book alert telling you Joan just searched your name.

Now you can Google Joan & then weigh that information against what you know about the four basic personality types. After your search you learn:

• She was in a MLM with a 3 x 9 matrix compensation plan
• On a forum you see Joan's complaint about the money she spent on leads that lead nowhere.
• You discover Joan recently attended a very expensive self-development seminar.
• On Joan's MySpace page she says she's single, works full-time as a nurse, has 2 kids, & is operating a MLM business part-time.

Here are some of the conclusions that you may have come to:

• Joan's probably a yellow.
• She chose a company with a matrix because she wants to be able to help everyone through spill over.
• Her sponsor probably told her to buy leads (from him) & cold call those folks.
• The self-development seminar Joan attended was supposed to "fix her" so she could sell, close, & recruit like her sponsor.
• Joan is frustrated that she can't do the things her sponsor says work.
• Joan feels responsible for the failure her team has experienced because she told them to do what her sponsor said to do & it's not working for them either
• Joan shares her family pictures on MySpace because they're her life.
• Joan is determined to make her business work for the benefit of her family.

If you want to build a walk away income & help your team do the same, then you need to know your Google audience. The training in the Mentoring For Free system & Wiki World Book alerts can help you do that.

I appreciate you,

Bill Tessore

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